Key Features

  • Analytics Built on Business Intelligence

  • Highly Configurable Workflow, Database, User Interface, and Reports

  • Responsive User Interface for all Devices with Native Mobile App and Microsoft Outlook

  • MASYC Integrations to Salesforce, Marketing Cloud (Eloqua), and EnterpriseOne

  • Territory Management automatically onboards prospects from Third Party Syndicators and In-house Website to most available Sales Team members

  • Migration and Conversion Automation Tools custom-built for the HomeBuilder Template and EnterpriseOne


What is Salesforce for HomeBuilders?

Salesforce for HomeBuilders provides the industry an ability to effectively measure and manage their sales pipeline. Sales and Marketing organizations benefit from a lead qualifying process tailored to selling homes. Spend more time with qualified opportunities, and less time sifting through mountains of leads. This full featured solution includes:

  • HomeBuilder Templates

  • Integrated Marketing Solution

    • Oracle Marketing Cloud (Eloqua) with MASYC Integration

  • MASYC Middleware Solution (MMS) Integrations put the source of truth for key information where it belongs, eliminating redundant maintenance and duplicate data

  • Integrates with your existing Social Properties and Websites

  • Key Performance Indicators and Dashboard Reporting Tailored to HomeBuilders delivered across multiple platforms and channels

  • Hierarchical Territory Management automatically distributes prospects from Third Party Content Syndicators and is the basis for focusing analytics to relevant market segments and managing Sales Team workload

  • MASYC custom tools accelerate moving from current CRM platforms and automate EnterpriseOne conversion

The MASYC HomeBuilder Template configures Salesforce with industry-specific information, business processes, and key performance indicators using familiar HomeBuilder terminology.


Download our Product Sheet: Salesforce for HomeBuilders