- Rapid Design and Deployment of Marketing Campaigns
- Marketing Automation that you can configure
- More than 100 pre-configured reports. Schedule any of these to be run and delivered anytime to any mailbox
- Supports US and International Anti-spam laws with MASYC developed opt-out and double opt-in custom programs
- Easy to learn, drag and drop Workflow
- Upload your agencies source e-mails without manual re-entry
- Dynamic Layouts customize your message based upon your prospects particular interests
- Asset management system holds:
- Your product and lifestyle photography
- Standardized narratives
- Custom signature blocks
What is Eloqua?
Eloqua is a Marketing Automation System delivered in a Software as a Service (SaaS) Subscription, the primary application in the Oracle Marketing Cloud. Modern Marketers now have the tools to create automated solutions along with reports that measure campaign performance, customer engagement, and closed-loop reporting. Eloqua is easy to learn but also has depth with features that are required from an Enterprise-level solution.
- Marketing Automation that increases response-rates and reduces manual tasks and errors
- Shorter development cycles through template blueprints and shared Component Libraries
- An Intuitive drag-and-drop Graphical User Interface to design Campaign workflows, Emails, and Microsites
- Targeting and Segmentation delivers the right message at the right time to the right audience
- A Lead Scoring framework measuring both their willingness and ability to buy
- Prospect Funnel based upon metrics sends qualified leads to sales increasing buyer conversion rates
- Native Integration with Oracle Sales Cloud enhanced by MASYC's HomeBuilder Template
- Web services integration to your website by simple scripts that keep your look and feel in forms
- Keep your website, just add Eloqua scripts to bring prospects into Eloqua
- Extend Eloqua with Cloud components and 3rd party applications validated by Oracle
Eloqua is a proven platform for businesses of all sizes wanting to obtain results-oriented success through cutting-edge technology, while allowing Marketing and Sales to align when taking on the world's increasing challenges.